Coyote Ugly Saloon

The "Coyote Ugly Saloon" is a chain of bars (some with restaurants) with locations around the globe. The bar is known for, among other things, its bartenders [Coyotes] who not only pour drinks, but also perform choreographed dance routines on the bartop, sing, and interact with the patrons. Looking for single unit and multiple unit operators.


The Coyote Ugly legend began with a girl, a dream, and a little bit of Wild Turkey. In 1992, Liliana "Lil" Lovell, a 24-year-old Wall Street apprentice-turned-bartender was living a good life. She was doing a job she loved, making money, and gaining notoriety for her antics on the bar as well as behind it. Tired of working for other people, she was ready to make her move. The plan was simple: open her own bar, make money, and have fun doing it. Determined not to let anyone or anything get in her way, she drew up a business plan: beautiful girls + booze = money. It was that simple concept that challenged the way the bar industry had worked for years and incited excitement and a culture that soon became world famous.

With over 25 years of experience and 25 locations world-wide, a huge, blockbuster movie, and 3 seasons of a reality show on MTV’s Country Music Television, Coyote Ugly Saloons has its sights set on expanding Saloons all over the globe!

Led by Owner, Founder, and Original Coyote Liliana Lovell, Coyote Ugly has a well-oiled machine for a system and is excited to translate that to one of the strongest systems in franchising. 22 years after its conception in New York City, the Coyote Ugly brand has never been stronger. The concept has a unique offering, able to provide systems and methods of running the world-famous brand but also the flexibility to adapt to local cultures and traditions. The robust training and operations system includes full training of owners, managers, and staff, assistance with site selection and procurement, store design, brand and marketing guidance, and unrivaled ongoing support. Franchisees who are hands on, have a deep understand of their local market and commit to follow Coyote Ugly’s franchise system are those who are most likely to become key players in the bar and nightclub retail sector.

The total investment in a Coyote Ugly Saloon franchise is between $500,000 and $1,000,000USD, dependent on location and size. Single and multi-unit franchise partnerships are available. Single sites carry a franchisee fee of $60,000, while multi-store investors can expect to pay a fee of $120,000 for the rights to open to three units. Coyote Ugly is looking for people who embrace the culture of Coyote Ugly Saloon and share their vision of offering the Coyote Experience to the market and the right partners to expand the brand. Owners will benefit from the history of a world-wide legend in the industry and tested business model.

Think you may have what it takes to own the Most Famous Bar on the Planet? Do you want access to the knowledge, systems, and leadership of the world leader in the Bar-Nightclub Industry? Do you want to be a part of the upcoming aggressive expansion of the Coyote Ugly Saloon Brand? If you’d like to talk about the details and see if we are a good match for each other, you should visit the website at and request information to Justin Livingston, Vice President of Global Development at